Business Development Officer
Consultation, Public & Stakeholder Engagement, Partnerships | Development, Learning and Leadership | Facilitation of Meetings, Events, and Conferences | Organizational Change, Design and Development
Patrick joined Intersol in 2019. Coming from a background in communications, he has worked in both broadcast media and public relations where he honed his skills writing compelling content on a wide range of topics.
Patrick has broad experience in client relations. Working closely with clients to determine their needs, he develops tailored pathways to success measured against key performance indicators. Through his experience in public relations, Patrick is well-versed in content development, social media management and developing a brand voice in the age of new media.
Patrick provides note-taking and report-writing services to consultants and has completed reports in the past with Health Canada’s Advisory Council on Traditional Chinese Medicines and Ontario’s Hospital Information System Renewal Advisory Panel.
Prior to joining Intersol, Patrick was at Zeno Group in Toronto where he worked with a wide variety of brands to tell their story including Johnson & Johnson, Butterball and Lenovo.
Patrick holds a Bachelor of Arts in Communications and History from Carleton University and an Advanced Diploma in Broadcast Journalism from Humber College in Toronto.
Stakeholder Engagement in the Age of the Influencer
From town halls to online surveys, there are countless methods to engage and understand stakeholders. You may have noticed in the news recently Elections Canada’s abandoned attempt to engage young people this election season through the use of social “influencers.” While still in its infancy, Business Insider estimates the influencer marketing industry is worth around $8 billion dollars and will